Enriched with sweet almond oil, coconut oil and olive butter, Deep Moisturizing Hair Mask is able to provide a high degree of nourishment and hydration to the hair, giving maximum combability, softness and shine. The special silicon-free formulation enriched with keratin amino acids, makes Deep Moisturizing Hair Mask indispensable for keeping the hair smooth, luminous and soft for a longer...

Light, nourishing and conditioning hair SPRAY without silicons, to be applied on damped hair before the blow-drying. Activated by heat, it is able to donate new amino acid elements to the hair fiber, prolonging and renewing the smoothness obtained with the BES KERATIN SMOOTHING TREATMENT. Besides, used before the use of flat irons or blow dryers, it helps to eliminate the frizz, to maintain...

Mild and gentle shampoo, formulated to rebalance the physiological conditions of the scalp and hair and to stabilize the effect of the treatment performed in the salon. Without silicons and enriched with natural keratin, soy proteins and vitamins, it fixes the newly formed keratin bonds and gives structure and deep nourishment to the hair.

Alkaline pH shampoo for the hair fiber without silicons. It deeply cleanses and prepares the hair to receive the active substances that will modify its keratin structure, favoring their penetration. Urea and sugar derivatives present in the formulation protect the scalp, exerting a soothing and moisturizing action.

Anti-frizz serum. Objective: To shine, straighten and soften. Characteristics: Anti-frizz serum and anti-static. Light hold.

Moisture proof straightening balm. Objective: Longer lasting straight hair naturally. Straightener, anti-frizz, anti-humectants. Light hold.

Sculpting Rubber. Objective: To create a sense of elasticity and volume. Elastic firmness. Strong hold.

Sculpting Paste. Extreme sculpting hold. This paste enables you to create structure thanks to its quick drying effects. Extra strong hold.

Moulding Cream. Objective: To mould, sculpt and structure. Characteristics: Soft cream with filaments. Light hold.

Volume and Luminance. Objective: To create volume and shine without weight. Anti-static and conditioning. Nourishing – Moisturing – Brilliance.

Shine Spray. Objective: To create luminance and brilliance. Characteristics: Delivers luminance, especially on dry damaged hair, without adding weight. Prevents negative effects of humidity. Nourishing – Moisturing – Brillance

Objective: To nourish, define and laminate. Characteristics: Urban Glazer can be used on all hair types for sculpting and softening. Light hold.