Is a highly detangling, nourishing and moisturizing mask. Easy to apply, it is a real beauty treatment for your hair. It penetrates deep into the hair fiber, stimulating its natural regeneration and preventing the formation of “split ends”. Its special “silicon free” formula protects both the health of your hair and the health of the environment.

Ultra-gentle and nourishing shampoo suitable for frequent washing, able to give back to the hair its degree of hydration lost due to excessive exposure to the sun, chlorine, salt, and wind. It Contains: Red raspberry seed | Oil Argan oil vitamin A, E, F.

HAIR PROTECTIVE SUNNY OIL. Specifically formulated to exercise a double action. Applied to the hair before sun exposure, it creates a waterproof protective film that isolates and protects the hair fiber from the sun’s rays, salinity, and chlorine. It is an invisible shield that protects and preserves the natural and cosmetic color of the hair.

Enriched with sweet almond oil, coconut oil and olive butter, Deep Moisturizing Hair Mask is able to provide a high degree of nourishment and hydration to the hair, giving maximum combability, softness and shine. The special silicon-free formulation enriched with keratin amino acids, makes Deep Moisturizing Hair Mask indispensable for keeping the hair smooth, luminous and soft for a longer...

Light, nourishing and conditioning hair SPRAY without silicons, to be applied on damped hair before the blow-drying. Activated by heat, it is able to donate new amino acid elements to the hair fiber, prolonging and renewing the smoothness obtained with the BES KERATIN SMOOTHING TREATMENT. Besides, used before the use of flat irons or blow dryers, it helps to eliminate the frizz, to maintain...

Mild and gentle shampoo, formulated to rebalance the physiological conditions of the scalp and hair and to stabilize the effect of the treatment performed in the salon. Without silicons and enriched with natural keratin, soy proteins and vitamins, it fixes the newly formed keratin bonds and gives structure and deep nourishment to the hair.

Alkaline pH shampoo for the hair fiber without silicons. It deeply cleanses and prepares the hair to receive the active substances that will modify its keratin structure, favoring their penetration. Urea and sugar derivatives present in the formulation protect the scalp, exerting a soothing and moisturizing action.

Keratin smoothing anti-frizz fluid without silicones. It releases carboxylated amino acids (CLIS) and other active substances that will reconstruct the keratin structure of the hair. The innovative technology of BES KERATIN SMOOTHING TREATMENT allows managing and customize the smoothing treatment, obtaining different results depending on the time and the application method.