To bring a breath of freshness and sweetness into our daily life. The polysaccharides contained in ALOE VERA have moisturizing, repairing and stimulating properties

MASK MELON JUICE  is a series of masks formulated to delicately clean hair, giving it a sense of well-being and relief to the scalp. RICE OIL gives the hair shine, elasticity and a velvety effect.

Specific and moisturizing oxidizing emulsion for BES REGAL SOFT COLOR, to use for low oxidation direct semi-permanent colour. Product setting: Specific activator using for cosmetic highlighter in gel BES REGAL SOFTCOLOR. Plus: Blend of creamy, waxy and softening substances. Low contents of hydrogen peroxide (3%). THE 3 SPECIFIC ACTIVATORS are...

Specific and moisturizing oxidizing emulsion for BES REGAL SOFT COLOR, to use for low oxidation direct semi-permanent colour. Product setting: Specific activator using for cosmetic highlighter in gel BES REGAL SOFTCOLOR. Plus: Blend of creamy, waxy and softening substances. Low contents of hydrogen peroxide (3%). THE 3 SPECIFIC ACTIVATORS are...

Specific and moisturizing oxidizing emulsion for BES REGAL SOFT COLOR, to use for low oxidation direct semi-permanent colour. Product setting: Specific activator using for cosmetic highlighter in gel BES REGAL SOFTCOLOR. Plus: Blend of creamy, waxy and softening substances. Low contents of hydrogen peroxide (3%). THE 3 SPECIFIC ACTIVATORS are...

It eliminates all silicone residues, resins, build-up, chlorine and other substances that can affect the final color result. It helps to obtain a brighter and longer lasting color by preventing the oxidation of coloring pigments and favoring their penetration into the hair fiber

Shampoo specifically formulated for toning cool blondes, gray and unpigmented hair. ARCTIC GRAY Shampoo neutralizes intense yellow and light yellow underlying pigments after coloring or lightening processes without leaving unwanted effects. You can use the shampoo to eliminate yellow from gray and unpigmented hair without staining or leaving residues. On platinum or ultra platinum hair, it...

Eliminates unwanted warm tones on decolorized or lighter hair colors. Revives the splendor of gray and white hair by eliminating the yellowing caused by smog and pollution. The simple application and rapid neutralizing of unwanted tones prepare a perfect base to apply platinum and ultra platinum hair colors. A blue/purple tone may remain on very porous light blond...

Hair mask is specifically formulated to neutralize unwanted warm tones while nourishing the hair and making it softer and silky. The mask can be used post-lightening to add cool tones to the hair. COOL-IT hair mask is specifically formulated to neutralize unwanted warm tones while nourishing the hair and making it softer and silky. The mask can be used...

Colored shampoo ideal for enhancing, intensifying and creating pink, irisée and purple reflections. Perfect for reviving and extending the life of a cosmetic fashion color with irisèe, purple and pink shades. From a level 5 up, it increases the brilliance of the color with purple reflections, it intensifies and enhances the pinky shades and irisée reflections with...

Specific pigmented hair mask with reflecting and nourishing action. It intensifies, enhances and illuminate the colors ranging from red-violet to magenta up to more delicate expressions of pink and purple. Perfect for restoring vitality and shine to opaque and faded metallic pinks. It increases the brilliance and luminosity of all medium-dark colors that contain...

Shampoo specifically formulated for tonalizing and enhancing hair color while leaving the hair delicately cleansed, soft and velvety. VIOLET RAYS Color Reflection Shampoo neutralizes yellow and gold under-lying pigments to achieve gray tonalities of different intensities. Used to intensify and enhance violet tonality. On levels 3, 4, or 5 VIOLET RAYS will brighten red/violet and blue/violet...