Moderating Gel for hair with a tenacious grip and a fibrous effect. Its holding power is based on the moisture present in the hair. Solvent leaves no trace and its psycho-dynamic fragrance will give something to your life. Fibrous revolutionary gel.

Daxy wax for hair, 50 ml. Extreme fixation, semi-shiny effect. All in all, wax is perfect for thickening your hair, and eliminating frizz, in addition to its styling benefits. It works its magic quickly and can be styled quite easily.

Enriched with sweet almond oil, coconut oil and olive butter, Deep Moisturizing Hair Mask is able to provide a high degree of nourishment and hydration to the hair, giving maximum combability, softness and shine. The special silicon-free formulation enriched with keratin amino acids, makes Deep Moisturizing Hair Mask indispensable for keeping the hair smooth, luminous and soft for a longer...

Light, nourishing and conditioning hair SPRAY without silicons, to be applied on damped hair before the blow-drying. Activated by heat, it is able to donate new amino acid elements to the hair fiber, prolonging and renewing the smoothness obtained with the BES KERATIN SMOOTHING TREATMENT. Besides, used before the use of flat irons or blow dryers, it helps to eliminate the frizz, to maintain...

Mild and gentle shampoo, formulated to rebalance the physiological conditions of the scalp and hair and to stabilize the effect of the treatment performed in the salon. Without silicons and enriched with natural keratin, soy proteins and vitamins, it fixes the newly formed keratin bonds and gives structure and deep nourishment to the hair.

Alkaline pH shampoo for the hair fiber without silicons. It deeply cleanses and prepares the hair to receive the active substances that will modify its keratin structure, favoring their penetration. Urea and sugar derivatives present in the formulation protect the scalp, exerting a soothing and moisturizing action.

It eliminates all silicone residues, resins, build-up, chlorine and other substances that can affect the final color result. It helps to obtain a brighter and longer lasting color by preventing the oxidation of coloring pigments and favoring their penetration into the hair fiber

Conditioning treatment hair mask. Professional hair mask, especially recommended for damaged and dry hair, caused by natural, chemical or mechanical sources. Professional restructuring hair mask that restores the cuticular pH after each cosmetic treatment. It gives the hair new energy, body, and shine. It seals the cuticle, improves the texture of bleached hair,...

Cosmetic hair cream to be used in association with an oxidation cosmetic color. It allows controlling the reflection of the color to obtain more neutral tones and a more balanced neutralization. It gives the opportunity to keep the color on longer, without any accumulation of color or unwanted reflections. It creates micro emulsions between the coloring pigments that slow down the process by...

The aroma of vanilla is not only identified with warmth, softness and care, it also evokes feelings of purity and simplicity.

Keratin smoothing anti-frizz fluid without silicones. It releases carboxylated amino acids (CLIS) and other active substances that will reconstruct the keratin structure of the hair. The innovative technology of BES KERATIN SMOOTHING TREATMENT allows managing and customize the smoothing treatment, obtaining different results depending on the time and the application method.

INSTANT PROTEIN COMPENSATOR. LEAVE-IN CONDITIONING HAIR SPRAY. Multi-active protein mix for instant hair fiber reconstruction.