Shampoo specifically formulated for toning cool blondes, gray and unpigmented hair. ARCTIC GRAY Shampoo neutralizes intense yellow and light yellow underlying pigments after coloring or lightening processes without leaving unwanted effects. You can use the shampoo to eliminate yellow from gray and unpigmented hair without staining or leaving residues. On platinum or ultra platinum hair, it...

Regal Zero formula does not contain PPD (Paraphenylendiamine) but innovative colored pigments which, properly joined together, replaced PPD avoiding allergies. A very important role in the colorant and permanent processes is determined by the oxidants and activators. REGAL ZERO is an innovative and multifunctional product. With the appropriate use of 5...

Regal Zero formula does not contain PPD (Paraphenylendiamine) but innovative colored pigments which, properly joined together, replaced PPD avoiding allergies. A very important role in the colorant and permanent processes is determined by the oxidants and activators. REGAL ZERO is an innovative and multifunctional product. With the appropriate use of 5...

Volumizing and Supporting Mousse. Delicate and light texture. It lifts and sustains even the thinnest hair by giving thickness and body starting from the roots. Gives deep and long-lasting support. Quick and easy drying.

Cosmetic colouring with alpha hydroxyl fruit acids. Product setting: Cosmetic colouring for hair; making deep, bright and creative colours possible, colours, that are fashion statement. Plus: Cosmetic colouring with alpha hydroxyl fruit acids without ammonia. Technical characteristics: The particular cosmetic...

STYLING HAIR SPRAY Defines the hair in a flexible manner without overweighting it. Special resins allow a strong and durable fix, suitable for all hair types and resistant to humidity. The handy dispenser allows greater precision in the application without dispersion of the product.

It is a glossy, detangling and emollient product. Thanks to its anti-frizz power, it is able to detangle and soften the hair by reducing the hair electrostatic effect. Great when it is used as a protective product before the use of the flat iron.

IT PERFORMS 12 ACTIONS IN A SINGLE APPLICATION: It gives hydration and emollients to the hair fibre without weighing it down or greasing. It deeply nourishes the hair, preventing aging. It gives softness and silkiness to the hair. It improves the combability, the flow less and the smoothness of the hair. It has an invigorating and strengthening action. It...

Volumizing Conditioner with soy lecithin for treated hair. Product setting: Specific product with dual restructuring and conditioning actions. The plus and Specifications: In this biphasic formula, the silicon phase exerts a detangling and softening effect while the hydro alcoholic phase enriched with phospholipids and trace elements of soy and lecithin exerts restructuring and conditioning...

Active Shine is a cosmetic product for hair that thanks to its innovative formula gives volume and brightness throughout styling. Plus: It is effective from the first application because it relies on the effect of high molecular weight substances that coat the hair of a non-fat micro sheath, restructuring and protecting the ends without weighing the hair down.